Fresh seafood · modern digital experience

SEAFOOD
MADE EASIER.

A WebLift SA redesign study showing how a seafood quick-service brand could feel faster, cleaner, more visual and easier to browse on mobile.

Independent design concept. Not an official Fishaways website or ordering service.
Design direction

Less friction.
More appetite.

The concept gives food imagery more space while keeping categories, pricing and meal information easy to scan.

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Mobile first

Large touch targets, clean filters and compact meal cards designed for smaller screens.

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Faster discovery

Customers can move directly to hake, calamari, sharing meals or sides instead of browsing one long page.

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Stronger food photography

More visual emphasis helps meals sell themselves while supporting a premium, fresh feel.

WebLift SA concept

A portfolio redesign.

This is an independent redesign concept created to demonstrate WebLift SA’s digital design capabilities. Brand names are used only to identify the redesign subject.

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What changes

Cleaner customer flow.

The proposed experience prioritises category navigation, meal imagery, mobile usability, clear pricing and fast access to promotions or ordering destinations.